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ACHLYS

is part of an artwork, in collaboration with artist Jennifer Mehigan, as part of the group show Kills 99.9% of bacteria shown at Centre for Contemporary Art Derry~Londonderry in 2018.

A visual identity and poster was designed for the speculative skincare brand ACHLYS to accompany Mehigan’s multi-media work Fantasy Flesh 2.0 set in the same post-apocalyptic narrative. Kills 99.9% of bacteria features Kate Cooper, French & Mottershead, Edy Fung, Jasmin Marker, Jennifer Mehigan & Darius Ou, and Roee Rosen.

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ToNewEntities

is a creative studio that builds media worlds. With a focus on arts and cultural development, the studio celebrates imagination and creativity while leveraging on new media technologies to unveil new perspectives towards visual culture.

The identity of ToNewEntities (TNE) is a visual embodiment of its aspirations. Inspired by creation myths, the logotype is envisioned as an object-in-motion, churning and forming something new, otherworldly. The type renders itself typographically inside its letters’ counter-spaces and apertures, lines set within text leading — reflecting the studio’s operational interests in the latent spaces/gaps, blank states, unexplored potentialities. As a nod to TNE’s interests in pop culture as well as corporate cultures, the studio’s brand manual is designed with card album sleeve covers and inserts — highlighting the parallels between trading game cards and business cards as collected objects for different games of trade.